Are Wallace & Gromit short of money or something? They popped up over Christmas advertising the DFS sale.
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I've just seen a traumatic advert
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- Mar 2008
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- Revelling In The Hole
- England, Chelsea and Tooting and Mitcham. And Surrey CCC. And Wimbledon Dons Speedway (RIP)
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Spotify adverts again. One for Uber Eats where a woman hyperventilates and then faints because her Chicken McNuggets have arrived. Jesus wept!
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- Jul 2016
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- Dublin
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There's a new advert for lazy person's toy Alexa. In it, a woman wakes at 4 in the morning to find her daughter kicking a ball against the wall. Unlike any normal person who would tell her to come in and go to bed, she gets Alexa to turn on the outside light. This is portrayed as admirable behaviour, though I doubt if their neighbours would agree.
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Yeah, that had me asking a lot of questions too.
Fairly basic questions about parenting that clearly never entered the ad-makers’ minds.
Originally posted by Nocturnal Submission View PostSpotify adverts again. One for Uber Eats where a woman hyperventilates and then faints because her Chicken McNuggets have arrived. Jesus wept!
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Just seen a bizarre advert encouraging children to eat more vegetables. It makes out that vegetables are an invading force that needs to be eaten - the tag line is "Eat them to defeat them". It reminds me of some of the adverts in Starship Troopers.
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Originally posted by elguapo4 View PostThere's a new advert for lazy person's toy Alexa. In it, a woman wakes at 4 in the morning to find her daughter kicking a ball against the wall. Unlike any normal person who would tell her to come in and go to bed, she gets Alexa to turn on the outside light. This is portrayed as admirable behaviour, though I doubt if their neighbours would agree.
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Savills have a new ad in which a cosy middle-aged couple have a conversation with their dream house. On a beach. And end up "proposing" to it. All that came to mind was Vyv's "Good Life" diatribe, which I'm sure was not the agency's intention.
NO, NO, NO, NO! WE ARE NOT WATCHING THE BLOODY GOOD LIFE! BLOODY, BLOODY, BLOODY! I HATE IT! IT'S SO BLOODY NICE! FELICITY "TREACLE" KENDALL, AND RICHARD "SUGAR FLAVOURED SNOT" BRIERS! WHAT DO THEY DO KNOW? CHOCOLATE BLOODY BUTTON ADS, THAT'S WHAT! THEY'RE NOTHING BUT A COUPLE OF REACTIONARY STEREOTYPES, CONFIRMING THE MYTH THAT EVERYONE IN BRITAIN IS A LOVABLE MIDDLE CLASS ECCENTRIC, AND I! HATE! THEM!
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I would be interested in WOM's professional opinion as to how this happened
https://twitter.com/nytimes/status/1263567759834841090
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Huh....ask Mrs WOM, whose ear I bent for about 45 minutes yesterday about this.
It boggles the mind. In 23 years, I've worked on Ford, Mercedes, VW, Hyundai and FCA. I know, in no uncertain terms, how many people 'touch' an ad before it gets unleashed on the public. The briefs, the internal brainstorming, the internal presentations, the client presentations (low level and high level), the legal scrutineering, the actual production and the deployment. All the people who saw this and either said nothing, or said something and were roundly ignored or dismissed. And yet...it got out there.
So what are our options? It was corporately sanctioned? It was produced in one of the 'colonies' and nobody there thought about the racial / cultural implications? Someone went rogue? It's corporate sabotage? It was some little shop doing a viral ad and it got release by accident?
I have nothing but guesses.
[Okay, so I just read that it was probably produced in Buenos Aires, which would have been one of my two bets. Dodgy AF stuff comes out of South America frequently.]
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Having done some more reading, it's undeniable that its racism was intentional. Beyond the 'get away from the car, black man' theme, there's the 'colonist' restaurant, but also what is interpreted to be the 'white power' hand sign* as he's flicked inside, and the way the letters fade out at the end to that NEGER is clearly visible. That was no accident. Good lord. May everyone who was at every meeting lose their job, and then the agency lose the account.
*I'm 50/50 on this one.
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