...rating the mascots, of course!
1966 - Willie
Why is he wearing the Union Flag? Conflating England with the whole UK... I'd expect better. He is a lion though and lions are pretty cool so 2/5
1970 - Juanito
Such a lazy stereotype of Mexicans, it could have been thought up by Clarkson and his minions. 0/5
1974 - Tip & Tap
Ant & Dec were born in 1975. You don't think... no... NO! Thanks, Germany... THANKS! 1/5
1978 - Gauchito
A face that just screams "MILITARY JUNTA!". Whipping his enemies until they "disappear". 0/5
1982 - Naranjito
An orange. On legs. With a big dopey smile. Brilliant. 4/5
1986 - Pique
C'mon, Mexico... a sombrero again? You're better than this! Mind you, anthropomorphising an edible worked four years earlier and it works rather better than Juanito did. There's something of the Cheech & Chong about it. 3/5
1990 - Ciao
So anti-mascot in its execution, it works almost despite itself. I'm guessing the Italians knew what was to come and rebelled against it. A football for a head. Fucking amazing. 5/5
1994 - Striker
I don't want to bang on about the design epitomising everything wrong with corporate design and focus groups and the kind of blandness specifically tailored into not wanting to offend but... it epitomises everything wrong with corporate design and focus groups and the kind of blandness specifically tailored into not wanting to offend. World Cup Pup? Sorry, a little bit of vomit has just come up the back of my throat. 0/5
1998 - Footix
A big cock. I admire the brazen attitude and Finbarr Saundersesque attitude to double entendre if nothing else. 3/5
2002 - The Spheriks
Don't do drugs, kids. 1/5
2006 - Goleo IV & Pille
Or Herp & Derp as they should have been called. How can you not love those big, stupid, daft faces? 4/5
2010 - Zakumi
Can't really go wrong with a leopard, I suppose. What's up with the hairdo though? Suggests one of those YouTubers who perform "social experiments." IT WAS JUST A PRANK, BRO!2/5
2014 - Fuleco
Smooth on the inside, crunchy on the outside... ARMADILLOS! A slightly leftfield choice. Works for me. Now I want a Dime (NOT DAIM!) bar. 3/5
2018 - Zabivaka
I hope the irony of democratically voting for a mascot was not lost on Russia. Or FIFA, for that matter. He is a wolf though and wolves are pretty cool so 3/5
1966 - Willie
Why is he wearing the Union Flag? Conflating England with the whole UK... I'd expect better. He is a lion though and lions are pretty cool so 2/5
1970 - Juanito
Such a lazy stereotype of Mexicans, it could have been thought up by Clarkson and his minions. 0/5
1974 - Tip & Tap
Ant & Dec were born in 1975. You don't think... no... NO! Thanks, Germany... THANKS! 1/5
1978 - Gauchito
A face that just screams "MILITARY JUNTA!". Whipping his enemies until they "disappear". 0/5
1982 - Naranjito
An orange. On legs. With a big dopey smile. Brilliant. 4/5
1986 - Pique
C'mon, Mexico... a sombrero again? You're better than this! Mind you, anthropomorphising an edible worked four years earlier and it works rather better than Juanito did. There's something of the Cheech & Chong about it. 3/5
1990 - Ciao
So anti-mascot in its execution, it works almost despite itself. I'm guessing the Italians knew what was to come and rebelled against it. A football for a head. Fucking amazing. 5/5
1994 - Striker
I don't want to bang on about the design epitomising everything wrong with corporate design and focus groups and the kind of blandness specifically tailored into not wanting to offend but... it epitomises everything wrong with corporate design and focus groups and the kind of blandness specifically tailored into not wanting to offend. World Cup Pup? Sorry, a little bit of vomit has just come up the back of my throat. 0/5
1998 - Footix
A big cock. I admire the brazen attitude and Finbarr Saundersesque attitude to double entendre if nothing else. 3/5
2002 - The Spheriks
Don't do drugs, kids. 1/5
2006 - Goleo IV & Pille
Or Herp & Derp as they should have been called. How can you not love those big, stupid, daft faces? 4/5
2010 - Zakumi
Can't really go wrong with a leopard, I suppose. What's up with the hairdo though? Suggests one of those YouTubers who perform "social experiments." IT WAS JUST A PRANK, BRO!2/5
2014 - Fuleco
Smooth on the inside, crunchy on the outside... ARMADILLOS! A slightly leftfield choice. Works for me. Now I want a Dime (NOT DAIM!) bar. 3/5
2018 - Zabivaka
I hope the irony of democratically voting for a mascot was not lost on Russia. Or FIFA, for that matter. He is a wolf though and wolves are pretty cool so 3/5
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